Introduction to Digital Magazine Writing with Dara P. Kapoor

    Thursday, July 15, 2021 at 6:30 PM until Thursday, August 12, 2021 at 8:30 PMEastern Daylight Time

    Instructor: Dara P. Kapoor
    2 hour VIRTUAL sessions on Thursdays
    6:30 PM to 8:30 PM EST
    Workshop is limited to 15 registrants
    $470


    Course Description
    Are you eager to get published online? Do you want to know how to get hired at a digital magazine? Do you ever question what happened to journalism, or why magazines are now selling products on Amazon? This workshop is a combination of craft talk, workshop, and ask-me-anything sessions that will provide an intense immersion into everything digital magazines—their evolution from print products to digital brands, what editors want, what writers should know, and what marketplace pressures are changing the game. 

    This workshop will include a rotation of experienced media professionals such as: Amy Odell, former digital director of Cosmopolitan [https://www.amyodell.com], Sade Strehlke [https://www.linkedin.com/in/sadestrehlke/] digital director of SHAPE, and Julia Dennison [https://www.linkedin.com/in/juliadennison/], digital director at Parents, who have run major brands and written and edited for them too. 

    Throughout the course you’ll be given tools for effectively pitching editors, writing for digital audiences, and landing career opportunities.    

    Who Should Take This Class?
    Writers who are new to freelancing and/or interested in a career in digital magazines. 

    Your Instructor
    Dara P. Kapoor is the digital director of Health magazine, which recently won a Folio Eddie Award for Editorial Excellence. She has 15+ years of experience working in media, specifically in the women’s lifestyle space. She's also held every job imaginable in print: free intern/photocopier, fact-checker at Us Weekly and GOLF, and even research editor for the Rolling Stone Album Guide (2004), which will all some day be fodder for a great book, she keeps telling herself.

    Dara finally got her big break in publishing as an editorial assistant at More magazine (RIP) and quickly worked her way up in the digital sphere at both startups and major media brands. As the senior manager of editorial of Babble.com, Dara was instrumental in transitioning multiple editorial teams during the company’s acquisition to Disney and managing four websites in the Disney Family vertical. As the senior digital manager at Conde Nast Traveler, Dara helped oversee the digital team during a brand redesign which resulted in massive traffic gains across the site and Ad Age named Traveler a “Brand to Watch.” She’s written for HuffPost, Fusion, and Romper, among others. In her spare time, Dara is pursuing her MFA in nonfiction at Sarah Lawrence and trying to parent.

    Testimonial
    "Dara is a total pro. She understands the digital media space better than most, and is hard-working, problem-solving, and savvy."  
    - Laura Dannen Redman, Digital Content Director, AFAR Media 

    "In addition to understanding what constitutes great content in general, Dara understands digital content - and how to translate it in a way that works for the web."
    - Andrea Zimmerman, Editor @ YourTango


     

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    Note: Details about Zoom links and any other information relevant to the workshop will be emailed to you the week before workshops begin. If you have questions about the registration process, please call us at 914-323-6170 or email writinginstitute@sarahlawrence.edu.

    Refund Policy: No refunds are given on one-day intensives, advanced classes, and yearlong classes where space is limited. 100% refund before 1st class (minus $50 administrative and registration fee), 50% refund after 1st class (minus $50 registration fee), no refunds after 2nd class for all other workshops. ALL cancellations and requests for refunds must be received in writing. Please contact writinginstitute@sarahlawrence.edu with questions or to submit a refund request.